RUS joins Desafío Ruta 40 YPF as Official Insurer

Río Uruguay Seguros, one of Argentina’s leading insurance companies, has joined Desafío Ruta 40 YPF as the Official Insurer of this prestigious rally-raid race.

The long-awaited return of the Desafío Ruta 40 YPF to action and its inclusion in the framework of the prestigious World Rally Raid Championship has awakened the attention of riders, teams, fans and, of course, companies interested in becoming sponsors. It is an honor to announce now, that RUS joins as a strategic sponsor in this challenging international competition. In addition to its role as Official Insurer, RUS will also join the Desafío Ruta 40 experience thanks to its remarkable background in the insurance industry.

Río Uruguay Seguros (RUS) is a company with more than 60 years of experience that works for the well-being of people by creating coverage adapted to each of the needs. 

RUS is the insurer of the Argentine sport and is the only company in the market with Certified Quality in Integral Management of General Insurance.

The 11th edition of the Desafío Ruta 40 YPF will be held from August 26 to September 1 and will cross the provinces of La Rioja, Belén (Catamarca) and Salta, in the north of Argentina, as part of the World Rally Raid Championship (W2RC).