YPF becomes the Naming Sponsor of Desafío Ruta 40
YPF is once again joining Desafío Ruta 40 as one of the main sponsors of this prestigious rally raid competition. For this edition, the company is also becoming the title sponsor of the event, which will from now on be officially renamed Desafío Ruta 40 YPF.
The 13th edition of the competition will take place from May 24 to 29, with a route linking San Juan – San Rafael – San Juan, and will count towards the third round of World Rally Raid Championship (W2RC), establishing itself as the most important motorsport event on the international season to visit Argentina.
YPF has a history that goes back over 100 years and maintains a long-standing connection with motor racing and motorsport. Its involvement as the title sponsor of Desafío Ruta 40 YPF reinforces this legacy and supports a competition with a global reach, a strong national identity and a route that passes through some of the most iconic regions of the country.
In this context, YPF will also have an active presence throughout the race via its extensive network of service stations, which will play a strategic role in logistics during the competition.